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The World of Community Powered Marketing

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10 Community Building Ideas You Need to Try

November 1, 2022

10 Community Building Ideas You Need to Try

Explore why community building is important and the top 10 strategies you can use to build a thriving community for your brand. 

New Privacy Legislation is Coming: How Zero Party Data is Your Answer

October 26, 2022

New Privacy Legislation is Coming: How Zero Party Data is Your Answer

The internet as we know it is changing and marketers are scrambling to figure out how to approach zero party data in an evolving...

How to Use Zero Party Data

October 11, 2022

How to Use Zero Party Data

We explore what zero party data is, how you collect it, and how it can be used to deliver on key business objectives.

What is the Difference Between Zero Party Data and First Party Data and Why it Matters

October 4, 2022

What is the Difference Between Zero Party Data and First Party Data and Why it Matters

Two of the most potent data sources are zero and first party data. Here's what you need to know to help them best serve...

Product Sampling Community Guide

September 27, 2022

Product Sampling Community Guide

Discover how to tap into a product sampling community for securing new customer acquisition, brand loyalty, and overall market share.

How to Do Digital Product Sampling

September 20, 2022

How to Do Digital Product Sampling

Digital product sampling should be a part of every marketer’s toolkit. Discover how you can leverage it to increase conversions, spark WOM advocacy, and...

What is Zero Party Data – Everything Marketers Need to Know 2022

September 14, 2022

What is Zero Party Data – Everything Marketers Need to Know 2022

Learn all about zero party data, why it’s important, and how you can collect and harness it to elevate your brand.

Turning Data Into Action – Why an Online Community is the Ultimate Insights Solution

September 8, 2022

Turning Data Into Action – Why an Online Community is the Ultimate Insights Solution

We outline some of the benefits of tapping into an online community to gather and harness consumer insights that take your brand to the...

Social Sampling That Gets Results

September 1, 2022

Social Sampling That Gets Results

Social sampling campaigns have the power to supercharge your word-of-mouth and achieve advocacy at scale. In this article, we explore different ways brands can...