VITAMIN & MINERAL SUPPLEMENT | CASE STUDY
With a portfolio of specialty health brands, DSE Healthcare Solutions knew they had to stay on top of trends. They created The Upside Community for easy and fast connection to healthy brand engagement.
5
Product Innovations Developed or Launched
50,000 +
UGC & Reviews Created
+ 60 %
Increase in Purchase Among Community Members
+ 28 %
Increase in Net Promoter Score
“Fergon Iron Restore was completely developed with the help of the Community. They helped us name the product and then sample it and gave us reviews. That whole thing happened within the community.”
Michele Muhammad
Chief Sales & Marketing Officer, DSE Healthcare Solutions
With always-on access to The Upside community, DSE Healthcare Solutions can obtain predictive insights through Vesta’s robust research-gathering capabilities. Whether it’s a custom survey, a quick poll or a discussion board, the company can capture important information to inform their strategies to maintain their market standing.
Word-of-Mouth is a powerful tool to help drive conversion and to increase brand equity among a target audience. DSE Healthcare Solutions activates The Upside community to participate in campaigns that spark social sharing.
DSE Healthcare Solutions created The Upside to drive overall awareness across the market of specific brands within the portfolio. With Vesta’s advanced segmentation engine, delivering relevant offers is turnkey, and most importantly, scalable.
