March 5, 2020
How Osmocote® Drove Product Trial with Peer Influencers
Through Vesta’s Single-Click Sharing™ technology, participants shared their experience with friends and followers, generating over 2MM impressions and +75% in share of voice.
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March 5, 2020
How Airheads Tripled Social Share of Voice with Creative Word-of-Mouth Marketing
From cupcakes to alligators and basketball hoops, participants were encouraged to share their candy crafts and creations, generating over 28,000 pieces of authentic UGC.
March 5, 2020
How LALA® Drives Product Trial Through Word of Mouth Marketing
LALA® increased trial and awareness, drove WOM, and collected and curated thousands of posts, pictures, and reviews to repurpose on the brand’s website.
March 5, 2020
How Leading Healthcare Brand Led its Product Naming Effort
Working with Vesta’s Insights team, in 2 weeks the brand was able to determine consumer affinity and preferences to help finalize the product name....
March 5, 2020
How TAZO Chai Tea Increased Trial at Key Retailers with Vesta’s Smiley360 Peer Influencer Community
Targeted influencers were invited to join the TAZO Mission, activating 4,100 tea lovers, resulting in 13,000 pieces of UGC and 20MM total Mission Impressions.