Healthcare | Case Study
A leading manufacturer of healthcare supplements and products that provide solutions to specialty health concerns.
To prepare for the launch of a new product, the brand needed to choose a name for their new iron supplement product in an efficient and speedy manner.
2
Week Turnaround
$ 10 K
Saved in Costs
518
Respondents Completed Survey
Using our robust segmentation capabilities, we identified respondents within the brand’s key target.
Working with Vesta’s Insights team, the brand delivered a customized survey to understand affinity and preferences for possible brand names.
Vesta’s Insights Team delivered straight-forward and actionable results to help inform the brand all the way through the new product’s launch.
