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Category: Advocacy & UGC

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14 Community Marketing Ideas You Need to Put Into Action Today

July 15, 2022

14 Community Marketing Ideas You Need to Put Into Action Today

This guide to 14 top community marketing ideas will help you drive big business impact with your community of consumers.

How to Generate UGC for CPG With an Online Brand Community

June 28, 2022

How to Generate UGC for CPG With an Online Brand Community

If you want to take your brand to the next level in terms of reach and authenticity, UGC generation is essential. Here’s how to...

4 Brand Advocacy Campaigns That Got it Right

June 28, 2022

4 Brand Advocacy Campaigns That Got it Right

If you’re looking for some inspiration for your own brand advocacy campaigns, here are 4 examples from brands that got it right.

How to Measure Brand Advocacy

June 3, 2022

How to Measure Brand Advocacy

Accurately measuring the success of your marketing campaigns is crucial—especially with brand advocacy. Here’s how to measure brand advocacy and stay on track.

How to Build Brand Advocacy

June 1, 2022

How to Build Brand Advocacy

We all know brand advocacy is important for growth. But understanding how to effectively build it is harder. Here’s what you need to know.

What is Brand Advocacy & How Your Business Can Gain From It

December 19, 2021

What is Brand Advocacy & How Your Business Can Gain From It

Brand advocacy is one of the most effective marketing strategies. Learn how to get brand advocates for your business with real life examples.

Veggies Made Great, in Partnership with Vesta, Wins Award for Customer Engagement & Advocacy

December 18, 2020

Veggies Made Great, in Partnership with Vesta, Wins Award for Customer Engagement & Advocacy

Loyalty360 honored Veggies Made Great with a Silver Award for "Customer Engagement and Advocacy" for its online brand community, powered by Vesta.

As Seen in Loyalty360: Cultivating Emotional Loyalty in the “In Between” Place

February 14, 2020

As Seen in Loyalty360: Cultivating Emotional Loyalty in the “In Between” Place

Loyalty can be made - or lost - in between purchases. Learn how to cultivate emotional loyalty from your audience during the time between...

2020s Marketing Trend #6: Social Will Be About Connection, Not Clout

January 30, 2020

2020s Marketing Trend #6: Social Will Be About Connection, Not Clout

As what it means to be "influential" evolves - looking at you, peer influencers - brands should focus on makers of enticing content and...