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Three Ways CPG Brands Can Be More Like Lifestyle Brands

December 19, 2014

Three Ways CPG Brands Can Be More Like Lifestyle Brands

This post is from a byline published in Mediapost In a meeting last month, the brand manager from a CPG brand at a Fortune 100...

5 Mistakes You’re Making with Consumer Influencer Marketing

November 12, 2014

5 Mistakes You’re Making with Consumer Influencer Marketing

It’s no secret social media has changed the way consumers seek information, especially when it comes to making purchase decisions. Impressive statistics supporting word-of-mouth...

Social Media’s Influence on the Restaurant Industry in 2023

July 31, 2014

Social Media’s Influence on the Restaurant Industry in 2023

We share ways social media impacts the restaurant industry, along with tips regarding how restaurateurs can make the best of them.

The Do’s and Don’ts of Handling Negative Posts

July 16, 2014

The Do’s and Don’ts of Handling Negative Posts

Date yourself. Think back to your younger years and the excitement, along with anxiety, you felt on your first day of school each year....