December 1, 2022
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December 1, 2022
Best Practices for Revamping a Loyalty Program – Part II
For part two of this article, our CEO Susan Frech joined fellow industry experts to discuss ways brands should best incorporate updates to their...
December 1, 2022
Best Practices for Revamping a Loyalty Program – Part I
Our CEO Susan Frech joined fellow industry experts to discuss ways brands should best incorporate updates to their loyalty programs.
November 2, 2022
First- and Zero-Party Data and Impacts on Customer Loyalty
Our CEO Susan Frech joined fellow marketers to discuss how to best incorporate first and zero party data to drive lasting loyalty.
September 28, 2022
When It Comes To Your Brand’s Digital Presence, Don’t Get Lost In A Sea Of Sameness
Our CEO Susan Frech details how to create a vibrant, engaging, and diverse digital ecosystem that sets your brand apart.
![Consumers Seek Personalized Wellness in 2023 [EXCLUSIVE RESEARCH]](data:image/svg+xml;base64,PHN2ZyB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciIHZpZXdCb3g9IjAgMCAxNTgwIDk3MCIgd2lkdGg9IjE1ODAiIGhlaWdodD0iOTcwIiBkYXRhLXU9Imh0dHBzJTNBJTJGJTJGd3d3LnZlc3RhLWdvLmNvbSUyRndwLWNvbnRlbnQlMkZ1cGxvYWRzJTJGMjAyMiUyRjA4JTJGVmVzdGEtQmxvZy1GZWF0dXJlZC1JbWFnZS0xNTgwcHgteC05NzBweC0zNS0xNTgweDk3MC5wbmciIGRhdGEtdz0iMTU4MCIgZGF0YS1oPSI5NzAiIGRhdGEtYmlwPSIiPjwvc3ZnPg==)
August 2, 2022
Consumers Seek Personalized Wellness in 2023 [EXCLUSIVE RESEARCH]
Our study revealed what consumers want from Vitamin, Mineral, & Supplements and Hydration brands and how marketers can maximize results in 2023 and beyond.
July 29, 2022
Challenges of Measuring Emotional Loyalty and Fostering Unified Support
Our CEO Susan Frech joined fellow marketing experts in this Loyalty360 article to discuss the challenges of measuring emotional loyalty.
July 29, 2022
Challenges of Building Emotional Loyalty in Changing Customer Landscape
Our CEO Susan Frech joined fellow marketing experts in this Loyalty360 article to discuss the challenges of building emotional loyalty.
June 30, 2022
Relationships With Your Consumers: Are You In It For The Short Term Or Long Term?
In this Forbes article, our CEO Susan Frech detailed how investing in consumer relationships will drive business impact today & into the future.
June 30, 2022
You Can’t Measure Happiness, but You Can Measure Success – Financial Metrics for Customer Loyalty Strategies
Our CEO Susan Frech joined fellow customer loyalty experts to talk about proving the ROI of your loyalty strategy and more in this piece...