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Lastest News From Vesta

Why Brand Marketers Need to Truly Connect with Consumers

April 21, 2015

Why Brand Marketers Need to Truly Connect with Consumers

More than 40% of consumer packaged goods companies expect to sell products directly to consumers, up from 24% in 2012.

Three Ways You Can Make More Out Of Your CRM

April 20, 2015

Three Ways You Can Make More Out Of Your CRM

There are more options for consumers and less brand loyalty than ever before. It’s critical to maximize your CRM to enhance your communications and...

What Motivates Customers to Make Recommendations on Social Media? [Infographic]

March 3, 2015

What Motivates Customers to Make Recommendations on Social Media? [Infographic]

Want to get more customers to recommend you on their social networks? Then you’ll need to know what drives them to make those recommendations.

What Can We Learn From The Organic Food Trend?

February 15, 2015

What Can We Learn From The Organic Food Trend?

Being healthier is not enough to create a food movement and a trend that is making history. Learn what is.

Three Ways CPG Brands Can Be More Like Lifestyle Brands

December 14, 2014

Three Ways CPG Brands Can Be More Like Lifestyle Brands

Learn how seemingly less “talkable” CPG brands can reap the advocacy benefits that major lifestyle brands enjoy.

Direct To Consumer? Start With Your Advocates

November 17, 2014

Direct To Consumer? Start With Your Advocates

39% of executives from North American CPG companies said that they believe direct-to-consumer channels drive the most online revenue for their companies.

Sensitive And Personal Care Brands, Step Boldly Into The Social Conversation

September 15, 2014

Sensitive And Personal Care Brands, Step Boldly Into The Social Conversation

It’s not just the brands that are doing the engaging, it’s consumers, seizing their social media soapboxes to share about delicate subjects.

[PRESS RELEASE] Social Media Link Named to the Inc. 5000 Annual List of America’s Fastest-Growing Private Companies

August 20, 2014

[PRESS RELEASE] Social Media Link Named to the Inc. 5000 Annual List of America’s Fastest-Growing Private Companies

Vesta announced hat it has been named to the Inc. 5000 list of America's fastest-growing private companies.

Big Idea: Susan Frech, Vesta

July 30, 2014

Big Idea: Susan Frech, Vesta

Susan Frech, Vesta's CEO, advises brands to let consumer advocates lead social conversations.