Resource Hub
Do you struggle with losing access to your consumers to third-party gatekeepers? How about driving reviews and supporting retail sell-through? Is loyalty slipping away and you're scrambling to keep ahead of the trends? Don't worry, you're not alone and we're here to help.
If you don't know your Audience Engagement Index, click here to discover if your brand ranks PRIMED, ASCENDENT, or PEAK for engagement, advocacy, and insights. Already know your rank? Scroll down to hear from leaders like you turning brand pains into engagement gains through community.
“We have a community where we can talk to people all the time and we want them to spread their love for ARM & HAMMER Cat Litter. We can actually disrupt the environment and disrupt our competitors. We have these loyalists that we want to get the message out and to speak on our behalf, and in a more organic way than a brand trying to be the voice. To let our consumers do that for us.”
Shonda Brown
Senior Associate Brand Manager
What obstacles are in your way? Click below to see how we can help.
owned channel
Social media companies have forced brands to give up control of their fan relationships. When ARM & HAMMER Cat Litter wanted an owned relationship, the Vesta platform enabled them to streamline processes, increase advocacy, and elevate and measure results.
drive sales
Consumers trust their digital neighbors, not brands. Vesta delivers authentic and amplified ratings and reviews that power e-commerce and retail success. When challenger brand, hello products, needed to drive UGC, they turned to Vesta.
IN-STORE TRAFFIC
During the pandemic, over 75% of U.S. consumers changed shopping behaviors and switched to new brands. You need your own guerilla shopper marketing team (think consumer advocates!) to activate in a fast-changing environment. See how the Veggies Made Great Community harvested big results with Vesta’s help.
EMOTIONAL LOYALTY
Consumers have never been less loyal. For you, that means loyalty is up for grabs. Now is your opportunity to secure wallet share and maintain brand equity. Grubhub created the Tastemakers online brand community to ensure long-term loyalty and engagement from current and new consumers.
INSIGHTS
Make sure you know what you’re facing. Power product innovation, smarter segmentation, and product launch success. Online brand communities maximize revenue and deliver valuable zero-party data so you can make better business decisions.
+ 22 %
Increase in brand loyalty - always purchase the brand
+ 20 %
Increase in Ratings & Reviews
+ 110 %
Increase in likelihood to recommend
+ 44 %
Increase in monthly purchases
+ 22 %
Increase in positive brand opinion
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![The Big Online Brand Community Study [EXCLUSIVE REPORT]](https://www.vesta-go.com/wp-content/uploads/2023/03/Vesta-Blog-Featured-Image-1580px-x-970px-80-1580x970.png)
![[EXPERT PANEL WEBINAR] How Communities Can Transform Consumer Relationships – As Seen @ Loyalty360 Virtual Loyalty Expo](https://www.vesta-go.com/wp-content/uploads/2020/07/Virtual-Loyalty-Expo-Panel-Blog-Header-1580x970.png)